Trump imposes 35% tariffs on Canada: When "America First" meets "Trade War 3.0"

Published At: July 12, 2025 byTram Ngo6 min read
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Fellow traders, markets just received a fresh "shock" from Trump's trade policies! After imposing 50% tariffs on Brazil, now Canada gets "hit" with 35% tariffs starting August 1st. This isn't just news but could be the beginning of an entirely new trade war.Today I want to analyze deeply the impact of these policies on financial markets and investment opportunities we need to capture.

"America First" version 2.0: How different from 2018?

Scale and speed are "massive"

Trade War 1.0 (2018-2020): Focused mainly on China Trade War 3.0 (2025): Multi-front - Brazil, Canada, and "22 countries" nextImportant differences:

  • Implementation speed: From announcement to application in just weeks
  • Scope: Not just "strategic rivals" but traditional allies too
  • Magnitude: 35-50% tariffs - much higher than 10-25% in 2018

Experience from previous cycle: Markets initially shocked, then adapt and find clear winners/losers.

Canada: From "best friend" to "trade target"

Why Canada? Canada is the US's largest trading partner with $780 billion in 2024 trade volume. This isn't a random choice but a strategic move to:

  • Test allies' reaction
  • Create leverage for other negotiations
  • Demonstrate "seriousness" of America First 2.0

Main affected goods:

  • Energy: Crude oil, electricity, natural gas
  • Raw materials: Lumber, metals, minerals
  • Agriculture: Wheat, beef, dairy

Short-term impact analysis: Winners vs Losers

Clear "winners"

US Energy:

  • ExxonMobil, Chevron: Less competition from Canadian oil
  • Shale producers: Permian Basin, Bakken beneficiaries
  • Refiners: Valero, Marathon can expand market share

US Basic Materials:

  • Steel producers: Nucor, Steel Dynamics
  • Lumber companies: Weyerhaeuser, West Fraser
  • Mining: Freeport-McMoRan, Newmont

US Agriculture:

  • Wheat farmers: Midwest producers
  • Dairy: Land O'Lakes, Dean Foods potential beneficiaries
  • Beef producers: Tyson Foods, JBS USA

"Victims" of the war

Canadian companies:

  • Shopify (SHOP): E-commerce giant facing headwinds
  • Canadian National Railway (CNI): Trade volume reduction
  • Suncor Energy (SU): Oil exports to US affected

US importers/retailers:

  • Home Depot, Lowe's: Lumber cost increases
  • Walmart, Costco: Supply chain disruption
  • Auto manufacturers: Parts sourcing challenges

Global commodity traders:

  • Cargill, ADM: Agricultural trade flow disruption
  • Glencore, Trafigura: Metals trading complexity

Money flow analysis: Where is "smart money" flowing?

Sector rotation underway

Hot money flows:

  • Energy sector ETFs (XLE): +3.2% since announcement
  • Materials (XLB): +2.8% on domestic production hopes
  • Industrials (XLI): +1.9% on infrastructure spending expectations

Cold money outflows:

  • Canada ETF (EWC): -4.1% immediate reaction
  • Transportation (XTN): -2.3% on trade volume concerns
  • Consumer Discretionary (XLY): -1.8% on cost inflation fears

Currency implications

USD strength drivers:

  • "America First" premium - domestic bias
  • Import substitution - less need for foreign goods
  • Safe haven demand - geopolitical uncertainty

CAD weakness factors:

  • Export revenue decline - major economic hit
  • Retaliatory measures uncertainty
  • Investment outflows from trade tensions

Macro implications: Inflation and Fed policy

Inflationary pressure mounting

Immediate impacts:

  • Energy costs: Canadian oil = 20% US imports
  • Food prices: Canadian agriculture exports significant
  • Housing: Lumber tariffs = construction cost increases

Fed policy complications:

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